Being found on social media isn’t optional anymore. In fact, for businesses, it’s a must. It’s one of the best ways to market products to over 3 billion users (approximately 50% of the world’s population) who are always active on the platform looking to socialize, get entertained, or even get news updates as they happen.

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Regardless of what kind of business you are running, it is safe to say that your target audience is on Facebook. Why are we so confident about that? Well, because over 1.62 billion users visit Facebook on a daily basis, and some of your potential customers already hang out there. It’s just a matter of

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